Martín Iglesias

Martín Iglesias

CEO · Co-founder · ORIA 1.618 SAS

Buenos Aires · Val d'Orcia, Tuscany

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Universidad de Buenos Aires Training in business and international strategic development

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Globant · Banco Galicia · Telecom Career at leading Latin American companies

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Global vision Technology, international business and Mediterranean culture

The founder

"True luxury is
belonging to something real."

Martín Iglesias is an entrepreneur, businessman and co-founder of ORIA Toscana, a project born from the conviction that true luxury is not measured in material goods alone, but in the possibility of living authentic experiences, connected to the land, time and people.

Trained at the Universidad de Buenos Aires with an international career in business, technology and strategic development, he participated in leading Latin American companies such as Globant, Banco Galicia and Telecom, integrating innovation, global vision and long-term project building.

Throughout his career, he always maintained a strong connection with Italy, wine and Mediterranean culture. His personal journey led him to experience different parts of the world, combining technology, international business and a deep search for projects with human and emotional meaning.

"In Tuscany, together with Roberto Cipresso, I found not only extraordinary land, but a philosophy of life based on respect for the terroir, the beauty of the landscape and the value of time."

Martín Iglesias

Become a member

The turning point

When Tuscany changed everything

The turning point came in Tuscany. There, together with renowned Italian winemaker Roberto Cipresso, Martín found not only extraordinary land, but also a philosophy of life based on respect for the terroir, the beauty of the landscape and the value of time.

From that union ORIA was born: an international community built around wine, hospitality, sustainability and the possibility of being part of a real legacy in one of the world's most iconic regions.

More than a wine project, ORIA represents a new way of understanding belonging: allowing people from different countries to experience having their own space in Tuscany, actively participating in production, sharing knowledge and building memories that transcend generations.

ORIA's vision

Tradition and innovation

Under Martín's vision, ORIA combines the best of two worlds: the depth of Tuscan tradition and the agility of global innovation.

01

Technology at the service of the territory

Martín's experience in technology and digital business translates into tools that bring members closer to their land: harvest tracking, direct communication with the winemaking team and full transparency about production.

02

Environmental sustainability

ORIA integrates sustainable viticulture practices and landscape conservation in Val d'Orcia. Protecting the territory is not a complement — it is the heart of the project's philosophy.

03

International community

With members in multiple countries, ORIA builds a network of people united by shared values: authenticity, beauty, belonging. A community that grows around the same land and the same wine.

04

Legacy and long-term thinking

Inspired by his career building long-term projects, Martín conceives ORIA as a legacy: a project that transcends generations and preserves the authenticity of the territory for those who come after.

Career

The path to ORIA

1990s – 2000s

Training at UBA, Buenos Aires

Studies at the Universidad de Buenos Aires. First international experiences in business and strategic development. An early fascination with Italy and Mediterranean culture.

2000s – 2010s

Globant, Banco Galicia and Telecom

Involvement in leading Latin American companies, integrating technological innovation, global vision and long-term project building. Consolidation of a vision that combines business and humanity.

2010s

Connection with wine and the world

Experiences in different parts of the world combining technology, international business and a deep search for projects with human and emotional meaning. The connection with Italy and wine becomes central.

Tuscany

The encounter with Roberto Cipresso

In Val d'Orcia, Martín meets winemaker Roberto Cipresso and the land that changes everything. Together they share a philosophy: respect for the terroir, the beauty of the landscape and the value of time.

2023 — present

Co-founder of ORIA Toscana

Together with Roberto Cipresso, he co-founds ORIA 1.618 SAS. Today he leads the international growth of ORIA, driving a project that unites wine, hospitality, culture and community in the heart of Val d'Orcia, a UNESCO World Heritage site.

Your place in the world

Be part of what Martín built

ORIA is the possibility of having your own space in Tuscany, living the experience of production and building memories that transcend generations.

Become a member Roberto Cipresso →

"True luxury isbelonging to something real."